Data Without the Noise
11/4/2025
Ever feel like you're drowning in data but still can't find the answers you need? In a world overflowing with information, the real challenge isn't collecting more data — it's using it effectively.
In this episode of The Orchestration Podcast from Iridio? by RRD, data experts Kevin Bell, RRD’s Vice President of Data and Analytics Strategy, and Tanner Trimble, RRD’s Senior Principal Data Infrastructure Lead, discuss how to build a data strategy that cuts through the noise and delivers real business value. Key takeaways include:
- Learn why data quality is more important than quantity and how to avoid turning your data lake into a data swamp.
- Understand the essential infrastructure and governance required to create trustworthy, actionable data.
- Discover the power of data clean rooms and cloud platforms for secure, efficient collaboration.
- Gain insight into how to leverage AI and treat "data as a product" to empower your teams and drive results.
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About the series
The Orchestration podcast, presented by Iridio℠ by RRD, highlights how modern marketing gets done. This podcast explores how to navigate an evolving and increasingly complex marketing landscape shaped by data, technology, and macroeconomic pressures. The Orchestration Podcast offers a guide for marketing leaders on using integrated, data - driven strategies for greater efficiency and impact.
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